by | | Blog, Content Strategy, Web Content
Sat at your desk, trying to find inspiration for another blog post that you’re pretty sure no one is going to read? We’ve all been there… It’s super easy to waste a lot of time and effort writing blogs that don’t serve any purpose other than to bulk out your...
by | | Blog, Email Marketing
Subject Lines are THE most important part of any marketing email. They are the first thing you see. They are what make you decide if you are going to read on. People’s inboxes are extremely busy. You need to somehow make your email stand out amongst all the others...
by | | Blog, Email Marketing, Web Content
It is virtually impossible to get away from marketing. It is EVERYWHERE. Day in day out, hour after hour, someone is trying to sell you something or get you to do something, often interfering with your day. Yet most of the time we take very little notice of it. Why?...
by | | Blog, Content Strategy, Web Content
Why Bother Blogging? To some, a blog might feel like a big fat waste of time. You’re busy enough as a business owner. Why stall yourself by writing something if you don’t know whether people will take the time to read it? Get blogging wrong (most do) and you’re right,...
by | | Blog, Content Strategy, Email Marketing, Web Content
Time Goes By Marketing is an ever-evolving field. It’s no surprise that marketing trends, techniques and tricks are transforming by the hour in an age of information. How on earth are you supposed to keep up as a business owner? Don’t worry – I’m not going to tell you...